Retail Interiors | Austin, TX

Duck Camp, an outdoor apparel brand focused on hunting, fishing and life outside, partnered with S. Tipton Studio to design its new Austin retail store. The goal was to translate an already well-defined brand into a physical environment that felt authentic to Duck Camp — rustic and outdoorsy, but still polished enough to let the merchandise and brand personality take center stage.

The customer-facing space was designed as a flexible backdrop for product displays, custom hats and seasonal brand moments. It features natural-looking materials, rustic detailing and a moodier palette that gives the store a lodge-inspired feel without becoming overly themed. A custom hat bar and integrated cubbies create both display opportunities and much-needed storage. S. Tipton Studio incorporated a lounge area to provide an upscale customer experience and utilized thoughtful material choices that preserved the overall design intent within the project budget.

Design Highlights:

• Retail environment designed to reflect the brand’s rustic, outdoor-inspired brand
• Custom hat bar and flexible merchandise display areas
• Integrated cubbies that double as product display and storage
• Natural-looking materials and lodge-inspired details, including faux beams with steel accents
• Thoughtful material selections that balance design impact and budget